[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.tapomat.cz\/cerstve-potraviny-z-e-shopu-lakaji-k-nakupu\/#Article","mainEntityOfPage":"https:\/\/www.tapomat.cz\/cerstve-potraviny-z-e-shopu-lakaji-k-nakupu\/","headline":"\u010cerstv\u00e9 potraviny z e-shopu l\u00e1kaj\u00ed k n\u00e1kupu!","name":"\u010cerstv\u00e9 potraviny z e-shopu l\u00e1kaj\u00ed k n\u00e1kupu!","description":"Proto\u017ee ka\u017ed\u00fd byznys se mus\u00ed podporovat, a ka\u017ed\u00fd prodejce pot\u0159ebuje z\u00edsk\u00e1vat nov\u00e9 a nov\u00e9 klienty, mus\u00ed se sna\u017eit samoz\u0159ejm\u011b i…","datePublished":"2025-02-27","dateModified":"2023-05-03","author":{"@type":"Person","@id":"https:\/\/www.tapomat.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.tapomat.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/b72fc1bf1bf254b4118ef99c1da35a199f5a8e7c33c2166eae92618994df57ea?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b72fc1bf1bf254b4118ef99c1da35a199f5a8e7c33c2166eae92618994df57ea?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"tapomat.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.tapomat.cz\/wp-content\/uploads\/img_a342312_w2793_t1555158974.jpg","url":"https:\/\/www.tapomat.cz\/wp-content\/uploads\/img_a342312_w2793_t1555158974.jpg","height":0,"width":0},"url":"https:\/\/www.tapomat.cz\/cerstve-potraviny-z-e-shopu-lakaji-k-nakupu\/","wordCount":371,"articleBody":"Proto\u017ee ka\u017ed\u00fd byznys se mus\u00ed podporovat, a ka\u017ed\u00fd prodejce pot\u0159ebuje z\u00edsk\u00e1vat nov\u00e9 a nov\u00e9 klienty, mus\u00ed se sna\u017eit samoz\u0159ejm\u011b i prodejci potravin, kte\u0159\u00ed prod\u00e1vaj\u00ed potraviny pr\u00e1v\u011b online. Internetov\u00e9 obchody s potravinami \u010d\u00edm d\u00e1l \u010dast\u011bji zd\u016fraz\u0148uj\u00ed, \u017ee maj\u00ed v sortimentu zbo\u017e\u00ed v lep\u0161\u00ed kvalit\u011b, a dokonce \u010derstv\u011bj\u0161\u00ed ne\u017e klasick\u00e9 kamenn\u00e9 pultov\u00e9 prodejny.V\u00fdhody n\u00e1kupu onlineSamoz\u0159ejm\u011b v\u00fdhodou je, \u017ee z\u00e1kazn\u00edci u\u0161et\u0159\u00ed \u010das venku, kter\u00fd by str\u00e1vili na prodejn\u011b, t\u00edm, \u017ee si zbo\u017e\u00ed vyberou z pohodl\u00ed domova. Co se \u010dist\u00e9ho \u010dasu t\u00fd\u010de, hlavn\u011b u\u0161et\u0159\u00ed samoz\u0159ejm\u011b \u010das, kter\u00fd by vynalo\u017eili na cestu. Prodejci v\u0161ak hlavn\u011b tvrd\u00ed, \u017ee takov\u00fdmto nakupov\u00e1n\u00edm se zkr\u00e1t\u00ed cestov\u00e1n\u00ed zeleniny a ovoce ze z\u00e1honu pr\u00e1v\u011b na klient\u016fv s\u016fl. N\u011bkter\u00e9 zbo\u017e\u00ed v supermarketech ani nen\u00ed k dost\u00e1n\u00ed, zat\u00edmco online prodejci jej k dispozici maj\u00ed.Samoz\u0159ejm\u011b \u010derstvost potravin je sama o sob\u011b formule, kterou pou\u017e\u00edvaj\u00ed nejen obchodn\u00ed \u0159et\u011bzce, ale nyn\u00ed tedy i e-shopy. Je jasn\u00e9, \u017ee online prodejny v tomto sm\u011bru z\u00edsk\u00e1vaj\u00ed body k dobru v tom smyslu, \u017ee mohou vybran\u00e9 zbo\u017e\u00ed m\u00edt pod kontrolou po celou dobu cestov\u00e1n\u00ed od producenta zbo\u017e\u00ed, a\u017e k z\u00e1kazn\u00edkovi dom\u016f. V tomto p\u0159\u00edpad\u011b toti\u017e odpad\u00e1 centr\u00e1ln\u00ed sklad a n\u00e1sledn\u00fd rozvoz na pobo\u010dky.Nejv\u011bt\u0161\u00ed rivalov\u00e9 u n\u00e1s a jejich n\u00e1padyJeden z nejzn\u00e1m\u011bj\u0161\u00edch e-shopu s potravinami u n\u00e1s, tedy Rohlik.cz, se aktu\u00e1ln\u011b orientuje na to:\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 aby byl n\u00e1kup na webu jednoduch\u00fd a klienti se nemuseli slo\u017eit\u011b proklik\u00e1vat kompletn\u011b celou nab\u00eddkou e-shopu\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 aby se zkr\u00e1til pr\u00e1v\u011b \u010das cestov\u00e1n\u00ed zeleniny \u010di ovoce od p\u011bstitel\u016f a masa od chovatel\u016f na co nejkrat\u0161\u00ed \u010dasHlavn\u00ed konkurent uveden\u00e9ho e-shopu, tedy Ko\u0161\u00edk.cz, ned\u00e1vno zah\u00e1jil bezobalovou kampa\u0148. Prod\u00e1v\u00e1 tedy \u010d\u00e1st sortimentu bez obalov\u00fdch plastov\u00fdch materi\u00e1l\u016f. Nav\u00edc d\u00e1le roz\u0161i\u0159uje rozvoz o dal\u0161\u00ed produkty britsk\u00e9ho \u0159et\u011bzce Iceland, kter\u00fd se pro zm\u011bnu specializuje v\u00fdhradn\u011b na mra\u017een\u00e9 zbo\u017e\u00ed.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"\u010cerstv\u00e9 potraviny z e-shopu l\u00e1kaj\u00ed k n\u00e1kupu!","item":"https:\/\/www.tapomat.cz\/cerstve-potraviny-z-e-shopu-lakaji-k-nakupu\/#breadcrumbitem"}]}]